BRANDLIVES

Based on the Brand Health Check and/or other brand diagnosis, we prescribe a suitable "marketing medication", in other words recommended actions on how to develop and nurture the brand with marketing.

 

The marketing prescriptions are usually based on a Communication Insight: based on goals, target group segmentation and targeted positioning, we define a Single Minded Proposition (SMP) and the desired consumer reaction, which can be used as the basis for a communication concept and further creative work.

 

Our marketing prescriptions often focus on one or all of the following:​

• Inbound, Outbound and Content Marketing​

• SEO and SEM, Social Media, Email Marketing

• CTA and Conversion Processes