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Based on the Brand Health Check and/or other brand diagnosis, we prescribe a suitable "marketing medication", in other words recommended actions on how to develop and nurture the brand with marketing.
The marketing prescriptions are usually based on a Communication Insight: based on goals, target group segmentation and targeted positioning, we define a Single Minded Proposition (SMP) and the desired consumer reaction, which can be used as the basis for a communication concept and further creative work.
Our marketing prescriptions often focus on one or all of the following:
  • Inbound, Outbound and Content Marketing​
  • SEO and SEM, Social Media, Email Marketing
  • CTA and Conversion Processes

Marketing Prescriptions

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